People in the Twin Cities are selective about eyeglasses it is not uncommon to see designer glasses in Minnneapolis. Your eyeglasses are often the first thing people notice about you. Your eyeglasses are your companion almost every waking hour of every day. Your eyeglasses help you see the world and help the world see you. Uniting you with the right eyeglasses is a serious responsibility to us. Even so, our experienced staff knows how to make it fun for you.

With more than 10,000 frames in stock, at our New Brighton location, we have the most extensive selection of eyeglasses in the Twin Cities. With all these choices, you don’t have to look all over Minneapolis and St. Paul to find the exact frame you have in mind, whether it’s a leading designer, a design you can’t find elsewhere, retro or antique frame. If none of our 10,000 stock frames work for you, we can even create a custom frame.